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Whether you know it pandoer not, you are a direct. Every time you ask for a sale, a job, a signed contract. To start a new relationship, you are seeking a pandoer. Direct marketing (DM) always never includes a call to action. Since the Internet is interactive, that call to action can be answered in seconds or minutes, rather than in weeks or months, as is the case in traditional. Understanding and adopting classic practices is critical to mounting a successful marketing campaign. Knowing where traditional stops - and where the new practices begin - will be your leading edge. Some of the best books aren't Internet marketing pandoer at all, but rather classic direct marketing books. Understanding and applying some of the key principles of traditional direct marketing to your online efforts will save you pandoer and money, will help you better assess your results, and will steer you in the right direction as you work to constantly improve your call to action. These principles are not necessarily practiced by all Internet marketers, since many of them do not come from traditional marketing backgrounds. Memorize the following pandoer and use them to your advantage: Direct is a business of numbers. Your numbers will be very reliable. You send out x offers, and you get y responses. Your success is-at the most basic level - measured by the number of responses generated by your pandoer. |
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